By 2017-09-22 18:06 UTCon
Did you migrate from HTTP to HTTPS or are planning to do so?
If so, it’s best to monitor after so you can gauge the impact on rankings and traffic.
There are three metrics you’ll want to monitor.
Once the migration is completed, the first step is to make sure your HTTPS URLs get indexed.
With the Google command site:yourdomain.com, check if your homepage and other HTTPS URLs show up first. It should appear within 1 to 3 days after migration.
Check how many HTTPS URLs are indexed. This number should gradually go up to your number of HTTP pages indexed (before migration) within 1 to 3 weeks.
After 2-3 days, Search Console will start showing data under your HTTPS property.
Check if HTTPS pages get indexed according to Search Console under Google Index > Index Status.
Check if organic traffic transfer from the HTTP to HTTPS under Search Traffic > Search Analytics.
And lastly, you can check your XML Sitemaps data under Crawl > Sitemaps.
In Google Analytics, go to Behavior > Site Content > Landing Pages and set the dimension to Organic Traffic.
Tip: Annotate the date so you can easily visualize the before-after traffic trend.
You can also set your Date Range from the migration and compare to Previous Period.
You can use SEMrush Organic Positions report to look for ranking fluctuation.
Do you have other tool or resources to recommend? Let me know in the comments!comments powered by Disqus